Mugshots: A Users Guide

Mugshots don’t have to be a bad thing. We’re making them fun with this interactive Blue Collar experience. It’s easy. All you need is one of our signature Blue Collar Coffee Co. mugs and your cell phone.


Step 1: Get mug


Step 2: Drink your coffee


Step 3: Hold mug in Left hand


Step 4: Turn phone on selfie mode


Step 5: Focus camera on your face


Step 6: Put mug in front of face


Step 7: Snap a photo


Step 8: Share photo on Instagram using hashtag #BlueCollarMugshot



On the go? This can also be adjusted to a Travel Mugshot. Just use your Blue Collar travel mug when you’re in the car (parked, not driving) or somewhere cool, like Riverside Park or the Eiffel Tower.