Mugshots: A Users Guide

Mugshots don’t have to be a bad thing. We’re making them fun with this interactive Blue Collar experience. It’s easy. All you need is one of our signature Blue Collar Coffee Co. mugs and your cell phone.

Step 1: Get mug

Step 2: Drink your coffee

Step 3: Hold mug in Left hand

Step 4: Turn phone on selfie mode

Step 5: Focus camera on your face

Step 6: Put mug in front of face

Step 7: Snap a photo

Step 8: Share photo on Instagram using hashtag #BlueCollarMugshot

On the go? This can also be adjusted to a Travel Mugshot. Just use your Blue Collar travel mug when you’re in the car (parked, not driving) or somewhere cool, like Riverside Park or the Eiffel Tower.